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Sales coaching works. Research has shown that consistent sales coaching creates measurable results in sales rep performance.
In a constantly evolving sales environment, there’s a bigger than ever need for sales coaching. But with more reasons to formalize sales coaching than ever, it’s surprising that less than 40% of companies have yet implemented a formal or dynamic sales coaching program.
In our report ‘Is Sales Coaching a Luxury or a Priority’, we dig into a variety of research, studies and surveys to explore and answer questions such as:
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