Jiminny x Cision's Voice of Customer program: The pilot

Lucy Illidge, Cision's Head of CX Operations & Strategy for EMEIA, came to Jiminny with a unique opportunity for their Cision Voice of Customer (VoC) program: an initiative which enables Cision to make both data and customer-led decisions when it comes to Cision's platforms, products and services.

"It's added that next level of detail and insight that really puts us in the room with our customers"

In the first video of this exclusive series, Lucy reveals the incredible role Jiminny plays in connecting Cision's leadership team with the voice of their customers.